Puteri Harbour will be hosting its first-ever yacht and luxury lifestyle show, the Sylo Gentlemen’s Weekend in Iskandar Puteri in Johor.

It will be presented by Rolls-Royce Motor Cars Kuala Lumpur and the UEM Sunrise Berhad, which will see the inaugural event run from Oct 26 to 28 at the marina of Puteri Harbour. The event will feature the Malaysia debut of Rolls-Royce’s Black Badge range.

“The Rolls-Royce Black Badge range is the alter ego of the brand: edgier, darker, more assertive, bolder and more powerful,” says Datuk Michael Ong, managing director of Rolls-Royce Motor Cars Kuala Lumpur.

“Black Badge reaches out to a different type of Rolls-Royce customer. Risk takers who are affluent and highly successful, they appreciate uncompromised performance with super luxury standards of engineering and craftsmanship.”

“This weekend is unique in that it features what every gentleman is looking for and displayed in one very convenient location across from Singapore”, says Rolv Reissiger, chairman of the Stylo Gentleman’s Weekend.

It is an entire weekend showcasing men’s lifestyle products like fashion, cigars and big boys toys – helicopters, seaplanes, super cars, classic cars and luxury yachts. This B2C event equation will also be a feature of exhibitors from South East Asia which will be a networking platform for dealers, brokers and manufacturers of big boys toys.

“It is an exceptional tourism setting as the most strategic southern gateway to the world,” says Datuk Roslan Ibrahim, chief operating officer of UEM Sunrise. “Yet a ‘must sail to’ destination for the sailing fraternity.”

Located at Latitude 1°25’N and Longitude 103°39.5’E, Puteri Harbour is the southern-most marina and waterfront development on the mainland of Malaysia.

Highlight of the launch includes the opening of the USA-based International Seakeepers Society in Puteri Harbour. It will be the second opening in all of Asia after Singapore.

With a membership of only 600 plus worldwide which includes James Cameron, Paul Allen and Mikhail Gorbachev, it supports marine science and conservation by utilising yachts for research, educational outreach and for deploying oceanographic instruments.

“Our foray to Johor will enable us to work closely with the Malaysian government and private companies to protect, care and find solutions to critical ocean issues together,” says Julian Chang, board member and Asia president of International Seakeepers Society.

The Stylo Gentlemen’s Weekend is organised by Stylo International with Malaysia Fashion Week and the Maritime International Showcase Malaysia as its partners.

Gentlemen's Weekend

Partners of the Stylo Gentlemen’s Weekend (from left to right): Datin Maylene, Edmund Chua, Anas Zamawi Khalid, Rolv Reissiger, Alex Yong, Datuk Seri Garry Chua, Julian Chang, Oh Kean Shen, Len Lee and Bon Zainal.