Laduree introduces Les Merveilleuses, an enchanting and truly luxurious makeup collection that you can wear that will remind you of the gorgeous pastel shades of Laduree macarons.

When Louis Ernest Laduree founded a bakery in Paris in 1862, he never would have thought that the beauty of his pastries would one day inspire the creation of a cosmetics collection.

Today the legendary patisserie brings the art of Laduree to a new stage with the introduction of Les Merveilleuses (marvelous women), its luxury cosmetics collection.

Laduree has been representing the French “art de vivre” based on the philosophy, “What is really beautiful can intrinsically enchant women by exciting their five senses in an overwhelming manner.”

The cosmetics developed under the name of Laduree therefore symbolises the essence of French history and sprit.

In the 18th century, young Parisian women cast off the post-revolution reign of terror and strict morals, aspiring for freedom and liberation.

These women also created a unique trend. Known as Les Merveilleuses, they embodied the goddess of liberty in every sense, whether that be in thought, behaviour or fashion.

Inspired by them, the beautiful makeup collection includes its signature products for cheeks from the Laduree Face Color Rose, Pressed Cheek Color, Cream Cheek Base to its Lip Gloss.