Have you ever wondered how accurate a “sighting” by a beauty advisor is? At Biotherm, they have taken the guesswork out so you needn’t wonder anymore.
The brand just launched the new Biotherm Blue Smart, a South Korean-made digital tool that revolutionises the way skin is analysed at a beauty counter and changing the way in which skincare is recommended.
According to Biotherm, the Blue Smart provides an in-depth analysis of the skin’s condition in 3D view and adapts to all skin types. The two built-in sensors for optical and tactile measurements reveal what you can’t tell just by looking or touching to perform a complete quality check.
Going beyond appearance, Blue Smart takes a detailed analysis of the skin on eight fundamental criteria: pores, melanin spots, acne, wrinkles, redness, hydration, elasticity and sebum.
How long does it take? These eight steps take just six minutes for your skin to be analysed and it is customised for all ages, for women and men. The device includes an atlas of Caucasian and Asian skins to provide customers with the most precise diagnosis.
So, the beauty assistant’s assistant now gets even more informed expert advice. Factoring in age and the client’s principal concerns – the device identifies what’s number one on the skin’s to do list – be it to tackle pigmentation, deepening lines or declining firmness.
Results are presented on sliding scales so customers can better understand them – while Blue Smart develops an intelligent beauty programme recommendation based on this in-depth understanding of the skin’s condition.
With a 3D viewing capability, customers see their skin as never before and get a glimpse into its future, seeing where dark spots or wrinkles are forming depending on your skin type. All this, at a beauty counter – how cool is that?
For Biotherm locations where the Blue Smart device is available, visit https:// www.facebook.com/biotherm.