Following the top fashion designers on social media allows viewers to be at the heart of every fashion-related event and the various fashion weeks are no exception.

Here’s an overview of the top fashion-oriented Instagram accounts which you can follow for backstage glimpses during Paris Fashion Week.

Alexander Wang for Balenciaga

For the designer’s final runway show as creative head of the Balenciaga house, Alexander Wang will no doubt put on a memorable show. All eyes and cameras will be focused on the presentation that promises to be rich in emotions and prestigious guests.

It’s a good idea to think ahead and follow Wang on his Instagram account to be at the heart of the action on Oct 2.


Sebastien Meyer and Arnaud Vaillant for Courreges

Two stylists will be in the spotlight during Paris Fashion Week – the brand new artistic duo behind women’s ready-to-wear collections for Courreges, Sebastien Meyer and Arnaud Vaillant.

To get an all-access visual pass to the duo’s first show for the brand, better start following the both of them. The Instagram content should feature exceptional front-row footage and backstage discoveries. 

  CASTING DAY ONE 👊🏻 #push #courrèges   A photo posted by Sébastien Meyer (@sebastien.meyer) on

#bonjourcourreges #love #courreges #j-5 @sebastien.meyer @loljacobs @jbtalbourdet

A photo posted by Arnaud Vaillant (@arnaud_vaillant) on


Karl Lagerfeld

To put it simply, Karl Lagerfeld is on all fronts and the fashion world can’t wait to discover what Paris’s Grand Palais will look like for this season’s show.

After having transformed the site into a casino, a traditional brasserie and even a supermarket, the question remains: What will be this week’s runway theme and who will sit in the VIP row?

Kendall Jenner, the couture designer’s new muse will likely be part of the show to the delight of Lagerfeld’s Instagram followers.


Stella McCartney

Designer Stella McCartney will bring a breath of fresh air and femininity to Paris Fashion Week. Last season, McCartney’s collection was themed around sensuality and liberty featuring visually simple pieces that were in reality very detailed and constructed.

As usual, the eco-friendly designer did not present any leather or fur pieces. Another advantage to following her on Instagram is that you may get a glimpse of her father Paul McCartney, who is often found in the front row of her shows.


Olivier Rousteing for Balmain

olivier rousteing

Olivier Rousteing loves posting about his work on his social media accounts. Photo: AFP

The 2.0 French stylist Olivier Rousteing is super active on social networks, particularly on Instagram, and never misses an opportunity to post images and messages about his professional life.

His 1.6 million followers are proof of his popularity.

Close to it – couple Kanye West and Kim Kardashian, Alessandra Ambrosio or Rihanna – Rousteing seduces every celebrity he meets and seems to transform everything he touches. – AFP Relaxnews 

FASHION SQUAD GOALS ❤️ #HMBALMAINATION A photo posted by OLIVIER R. (@olivier_rousteing) on