Did you know that 49.2% of orang asli are illiterate? More than 25% orang asli children drop out in primary and secondary school.
As a result the children and youth from orang asli backgrounds are missing out on crucial education which can help lift them out of poverty.
Therefore, according to French luxury beauty brand Clarins, it is imperative to support the orang asli children to help improve their lives.
Seventeen years ago, Clarins Malaysia, a French luxury beauty brand, started an annual local initiative, We Care Charity Program.
Today it’s still going strong and the programme is dedicated to supporting children by providing them with the essential educational tools in helping them to acquire knowledge and wisdom.
In 2015, Clarins launched the We Care Charity Programme and partnered with SOLS 24/7 Malaysia (Science of Life Studies), an award-winning humanitarian organisation dedicated to serve, educate and empower rural and urban communities across the country.
This collaboration resulted in the Precision Teaching Programme to support the education of orang asli children at the The Berjaya Times Square Community Centre, Gombak in Selangor.
This year, the partnership continues with a whole new Learning Together Programme tailored to the individual and developmental needs of the orang asli children in community centre.
As this is the second year, this programme will benefit about 30 children aged between seven and 12-years-old. The programme highlights two types of classes which focus on fluency training and soft skills.
“Playing our part as a society, we should be aware and concerned towards the needs of less fortunate children,” said Gillian Tyo, general manager of Clarins Malaysia.
“We hope to raise RM60,000 from this fundraiser. By supporting this worthy cause, you will make a real, visible and immediate difference to the lives of children,” she added.
The Clarins We Care Charity fund-raising runs until Dec 31 and customers can contribute by buying a Tonic Body Balm (200ml) or Eau Ressourcante Silky-Smooth Body Cream (200ml) at RM60 each. All proceeds from the sales go towards funding the education programme.
Available at all Clarins Skin Spas and counters nationwide. – Sandra Low