No matter the field you are in, we all know that if we want to be successful, we need to find a way to draw in our consumers and be better than our competition.
There are dozens of brands that sell the same product, and at the end of the day, as customers, when we go to the shop to purchase something, the first thing we notice is how the goods look. Based on the packaging, we make our decisions, and that means that if you want to be successful, you need your goods to be visually appealing.
Here, we are going to help you out with that, and we are going to list some tips for customizing your vape cartridge packaging.
1. Be unique
No matter what you decide to do with your cartridges, and no matter how you want to create your design, the main thing you need to remember is to be unique. The easiest thing to do is check what your competitors are doing, and figure out how you can improve those looks and how you can translate them for your goods.
There are many different types of vape cartridge packaging options that you can find on the market, so make sure you understand why customers choose some designs over others, and how you can use that to your advantage. Don’t be afraid to be different and don’t be afraid to place something never seen before.
2. Go monochromatic
In most cases, less is more, so why don’t you use that to your advantage? If you don’t want to create busy designs, and if you want to put your product first and the design in the second place, then you should go monochromatic.
The best thing about this is that you can play around with finishes and combine matte with shiny finish and create something beautiful without including too many colors.
This will help your cartage look like the focal point, and people will understand that you are a brand that focuses on quality over the “loudness” of the package.
3. Share a message
If you want to include some unique design, and if you want to promote a powerful message, then you can do all that with the vape cartridge packaging. You can choose to include a special quote, you can write your brand’s slogan, or you can even write something new and unique that people will see on your packages first.
Or you can just check out some cool vape catridge packaging at https://creativelabz843.com/collections/cartridge-packaging.
This way you don’t have to focus too much on patterns, and just a line or two of words will make people stop by your goods, take them in their hands, read the message that you want them to receive, and chances are, they will put your product in their baskets.
4. Consider making the product visible
One of the most popular packaging options for cartridges nowadays is transparent boxes, or at least partially open so that customers can see what they are investing in. Unfortunately, too many brands try to deceive their clients about the looks of the goods, the size, and even the color, so more often than not, buyers want to see what they are getting before they make their purchase. You can use this to your advantage, and you can show off the beauty of your cartridges by choosing a transparent package. Make sure you protect the product itself and at the same time, let people see it so they know why they want to purchase it.
5. Don’t forget about adding something extra
Everyone wants to get something for free, or something extra with their purchase, so why don’t you try this out included in your vape cartridge packaging? You don’t have to go above and beyond, and you don’t have to lose profits over this, but adding a small simple thing will make your customers happier, and it can get them to choose your brand over your competitors.
If you are promoting e-cigarettes or anything similar, you can add free batteries, you can add bags, pouches, liquids, or anything in a test size that will help your clients test different things that you are offering in your store without them having to spend additional money on that. They will be getting a freebie and they are going to be more likely to go back to your business to buy more of what you gave them as a gift.
6. Make sure you avoid confusion
Finally, no matter the design you choose for your packages, make sure that it is sleek and that it looks good. More often than not, the vape cartridge packaging is going to be relatively small, and that means you need to keep that trend with everything that you are implementing in and on the box. Don’t make it too loud or unrecognizable, and make sure that the clients know what they are looking at without reading the description. Try to avoid any confusion and misleading, and know that the biggest mistake brands make is not being clear on what they are offering. The people who are interested in purchasing a product need to be able to find it with ease, and those who are looking to get something else don’t want to be misled. So, be precise and help clients understand what you are offering right away.
Creating the right package option for your cartridges is not as difficult as you may think it is. The main thing you need to consider is what your message is and what your brand represents. Depending on that, you should start considering design and packaging options. Know that you have to focus on the materials as well, and you should be eco-friendly, while at the same time, you have to ensure that the products are going to stay intact during shipping and delivery. Don’t forget to test different options out, and remember that even if you make a mistake with one thing or the other, it is going to be a great learning opportunity and something that will help you learn and grow. Follow your competitors, learn from their errors, and be a leader, not just a follower.